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Merge in the Urban Rhythm: F&L Headquarters

Kim Jaekyung, Park Jaeyoo

In 2022, ASK Architects was commissioned to design the headquarters of Fashion Flow (F&L), located near Dongho-ro in central Seoul. The commission called not for a conventional office block, but for an architectural structure that could coexist with the shifting identity of a brand while negotiating the intense flows within the city. The client expected a workplace...
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